The Benefits of Video Marketing
The Benefits of Video Marketing In the fast-paced world we live in, it’s critical to find new and unique ways to make your business, product and/or service stand out. Video marketing is nothing new, but it’s certainly proving to be a powerful, effective part of marketing strategy—now more than ever. If you’ve been putting off investing in video marketing as part of your overall digital marketing strategy, it’s time to get in the game! And if you need a little more convincing, read these three key benefits to help you understand why - SEO: Search engines love video! Search engines are looking for content that engages viewers. Nothing entices more numerous and longer page views quite like a video. It’s all about search engine optimisation (SEO) and in particular – Organic searches and not paid for clicks. Google Universal Search (GUS) is a method Google uses to blend matches from its search engines, such as images, videos or news searches, into webpage results. To attract new clients t